The marketing world is well-acquainted with the advantages of artificial intelligence. Fresh AI solutions for marketing, which aid in saving time and running more intelligent, personalized campaigns, are emerging constantly.
Over 80% of marketers across the globe incorporate AI in their online marketing efforts. If you haven’t jumped on the AI campaign yet, don’t worry. Getting started with AI tools for marketing is simpler than you might imagine.
Check out these 8 best AI marketing tools that every marketer should begin using right away.
How AI helps in marketing?
Artificial intelligence plays an essential role in marketing by analyzing huge amounts of data to identify trends, predict customer behavior, and personalize marketing campaigns.
For example, AI-powered tools can analyze customer interactions on social media to determine the best time to post content, the type of content that resonates most with the target audience, and even automate responses to customer inquiries.
This level of insight and automation helps marketers make data-driven decisions and deliver more personalized experiences to customers, ultimately leading to higher engagement and conversion rates.
8 best AI tools for digital marketing
Let’s see the list of best ai tools for marketing.
Jasper AI (for copywriting)
Jasper AI is one of the best AI marketing tools as it generates content seamlessly.
Jasper is one of the best AI tools for digital marketing as it is extremely useful for blog writing, copywriting, SEO, content strategy, social media marketing, and email marketing.
This is a good beginning, but it still needs human input to ensure the flow of the content makes sense and to avoid repetition. Jasper’s natural language processing can be used as a helpful tool for creating initial drafts that can be refined by human copywriters later on.
If you need copy for email campaigns, product descriptions, blog posts, or landing pages, Jasper is capable of handling it all. With its user-friendly dashboard, cost-effective implementation, and ability to accelerate content creation, it’s a valuable asset.
Moreover, it is highly beneficial for various industries such as Technology, E-commerce & Retail, Media & Publishing, Insurance, Real Estate, and Healthcare.
Jasper AI features
☑️ Content creation
☑️ Content Improver
☑️ Plagiarism checker
☑️ Collaboration tools
☑️ Blog post outline
☑️ Integrations
☑️ Search engine optimization
☑️ AI writing templates
☑️ Campaigns
☑️ Chat
Jasper AI price
💰 Creator – $39/month/seat (7-day free trial).
💰 Pro – $59/month/seat (7-day free trial).
💰 Business – Custom Pricing.
Jasper AI review
Hootsuite (social media management)
Hootsuite is a best AI tool for digital marketing, serving as a social media management platform that helps you provide exceptional experiences to your prospective customers.
For social media channel management, content creation, and optimizing social media engagement, Hootsuite also provides a variety of services.
Social media teams and managers use it to devise strategies, schedule content, and effectively handle multiple social media accounts, streamlining processes and boosting online interaction.
Hootsuite caters to various industries including Government, Healthcare, Financial services, Education, Real estate, Legal, Professional services, Agencies, and Nonprofits.
Hootsuite features
☑️ Inbox and messaging
☑️ Publish and schedule
☑️ Social advertising
☑️ AI content creation
☑️ Best times to post
☑️ Social media analytics
☑️ Engagement tools
☑️ Employee advocacy
☑️ Social listening
Hootsuite price
💰 Professional – ₹1,915/month.
💰 Team – ₹7,540/month
Hootsuite review
Notion AI (for productivity)
Notion AI streamlines tasks using artificial intelligence. It’s like having a personal assistant within your project management tool.
You can ask questions in plain English about anything in your Notion workspace, and Notion AI will find the answer. It also helps with writing, brainstorming, and automating tasks, making it a top AI tool for marketing.
You can try Notion AI for free, with the number of free responses depending on your workspace membership. The plan is for the AI integration to expand over time and add even more capabilities, seamlessly working with Notion’s existing features.
Notion AI features
☑️ Create task lists.
☑️ Kanban boards.
☑️ Automate workflows.
☑️ Manage calendar.
☑️ Gantt charts.
☑️ Progress tracking.
Notion AI price
💰 Free- $0.
💰 Plus – $12 per seat/month.
💰 Business – $18 per seat/month.
💰 Enterprise – Contact sales.
Notion AI review
- Rating: 4.5 out of 5 (12 reviews) by Capterra.
Surfer SEO (for content writing)
Surfer SEO is one of the best AI marketing tools as it utilizes advanced AI technology to boost your website’s search engine rankings and drive more organic traffic. By analyzing your content and providing actionable recommendations, this powerful AI marketing tool helps you optimize your on-page SEO elements for maximum visibility and performance.
With its AI-driven approach, Surfer SEO offers valuable insights and recommendations to improve your website’s visibility and performance. By analyzing your content and comparing it to top-performing pages, this tool empowers you to make data-driven decisions to enhance your search rankings and organic traffic.
Surfer SEO features
☑️ SERP Analyzer – Detailed breakdown of Google’s first page.
☑️ Content Editor – LSI keyword finder.
☑️ NLP – Sentiment analysis.
☑️ Keyword Research- Find new keywords to target.
Surfer SEO price
💰 Essential – $89 per month (for small business owners and freelancers).
💰 Scale – $129 per month (for mid-sized agencies & marketing teams).
💰 Scale AI – $219 per month (for agencies and teams looking to scale up with AI).
💰 Enterprise – Custom pricing per month, billed yearly (for large agencies & marketing teams).
Surfer SEO review
- Rating: 4.8 out of 5 (508) reviews by G2.
- Rating: 4.3 out of 5 (53 reviews) by Trustpilot.
Canva (for designing)
Canva stands out as a top-notch AI graphic design tools that allows you to manage the nitty-gritty details, leaving you free to concentrate on creating posts that will truly connect with your audience.
With millions of templates catering to various needs, from LinkedIn carousels to Instagram Stories and more, Canva offers a user-friendly drag-and-drop editor and a wide array of free assets for easy customization.
Moreover, the free Magic Design feature harnesses the power of AI to produce design templates tailored to a specific image or prompt, eliminating the need to start from scratch.
Canva features
☑️ Curved text generator
☑️ Photo effects
☑️ Image enhancer
☑️ Add frames to photos
☑️ Add text to photos
☑️ Online video recorder
☑️ Video trimmer
☑️ Convert videos to MP4
Canva price
💰 Canva free – 0.
💰 Canva pro – 4000 /year for one person.
💰 Canva teams – 3800 /year for one person. Minimum 3 people (11,400/year).
💰 Canva enterprise – Contact sales team.
Canva review
- Rating: 4.7 out of 5 (11,8820 reviews.
- Rating: 4.7 out of 5 (4,222) reviews.
- Rating: 2.6 out of 5 (1,950) reviews.
Originality AI (for AI content detection)
Originality AI is a great tool for detecting AI-generated content and checking for plagiarism. I use it regularly to ensure that the content I come across has been written by a human.
It’s also helpful for reviewing AI-generated content from tools like Content at Scale and for verifying the work of freelance writers.
However, it’s important to remember that these detectors may not always be 100% accurate, so it’s best to use them as a guide rather than a definitive judgment. Out of all the AI content detectors I’ve tried, I’ve found this one to be one of the most reliable.
Originality AI features
☑️ Most accurate AI content detector.
☑️ User-friendly plagiarism detection.
☑️ Automated fact checking aid.
☑️ Readability checker.
☑️ Multilanguage AI detection
Originality AI price
💰 Pay As You Go – $30 one-time.
💰 Pro – $12.45 per month.
💰 Enterprise – $179 per month.
Originality AI review
- Rating: 3.9 out of 5 (237 reviews) by Trustpilot.
- Rating: 3.1 out of 5 (37 reviews) by Product Hunt.
Zapier (for automating tasks)
54% of businesses are seeing advantages from implementing AI to automate operations, leading to cost savings and improved productivity.
Zapier is one of the best AI marketing tools that offers AI-driven automation to help businesses save costs and boost efficiency. By automating tasks and converting text inputs into data, Zapier enables your team to reduce manual work and grow your business with key insights. Choose between the free version or upgrade to one of Zapier’s plans for additional features.
Zapier features
☑️ API.
☑️ Access Controls/Permissions.
☑️ Accounting Integration.
☑️ Activity Dashboard.
☑️ Application Management.
☑️ Business Process Automation.
☑️ CRM.
☑️ Collaboration Tools.
Zapier AI price
💰 Free – ₹0/mo. Free forever
💰 Professional – Starting from ₹1,693.13/mo Billed annually.
💰 Team – Starting from ₹5,844.22/mo (Billed annually).
💰 Enterprise – Contact for pricing.
Zapier AI review
- Rating: 4.5 out of 5 (1,281 reviews) by G2.
Grammarly (for content editing)
Grammarly is one of the best AI tools for digital marketing as it utilizes generative AI called GrammarlyGO to assist you in improving your writing by considering context and objectives. GrammarlyGO adapts to your style with customizable options for tone, formality, and relevance.
The free version of Grammarly provides spelling and grammar recommendations, while the paid version offers additional help with clarity, sentence structure, and voice tone.
You have the option to use Grammarly for free or upgrade to a Premium or Business plan. A key benefit is the ability to use Grammarly across various applications such as Gmail, Word, Twitter, Facebook, and others.
Grammarly features
☑️ Punctuation checker.
☑️ Dialect options.
☑️ Citation suggestions.
☑️ Grammar checker.
☑️ Integration options.
☑️ Advanced writing suggestions.
☑️ Spell checker.
☑️ Tone detection.
Grammarly price
💰 Free – ₹ 0 INR / month.
💰 Premium – ₹ 984 INR / month, when billed annually.
💰 Business – $15 USD / member / month, when billed annually.
Grammarly review
- Rating: 4.5 out of (9,673 reviews) by Trustpilot.
- Rating: 4.5 out of (203 reviews) by Gartner.
Utilize the 8 best AI tools for marketing your business
According to a study by Adobe, 15% of businesses are already taking advantage of AI for marketing, and an additional 31% are planning to integrate AI within the next year.
AI marketing tools are constantly evolving and expanding, providing a wide range of options to cater to your specific marketing requirements. No matter what you need, there is definitely an artificial intelligence platform available in the market that can elevate your marketing efforts.
Moreover, AI marketing tools are reshaping the landscape of the marketing sector by offering advanced features for automation, customization, and data interpretation. With the right AI tool, you can improve your marketing campaigns, gain valuable insights, enhance efficiency, and ultimately boost your overall performance.
By identifying your marketing objectives and preferences, you can select the most suitable AI marketing tool to enhance your marketing strategies.
Whether it’s content creation, social media management, or customer interaction, AI has the potential to make a significant impact on the success of your campaigns.
It’s great to hear that AI is being utilized to improve marketing strategies.
Are you looking for best digital marketing services in Trivandrum. Reach out to us!